Each year, Cinco de Mayo is an even bigger celebration! The annual event in Pomona claims to be “one of the biggest in the nation”, and P&G asked for our help to make a big splash with local Shoppers.
BDM created an entertaining space for event attendees to learn about P&G products, play games, and win rewards instantly. Our branded experience included a sleek multi-logo vehicle, and Dora the Explorer roaming the venue to drive traffic back to engage with the team. We engaged thousands of Consumers during the event, and most walked away with valuable P&G samples and giveaways!